Be positive! Check and monitor your backlinks!

WebDNA is a comprehensive tool for managing and controlling links. It allows you to audit the existing historical links and to monitor and assess the quality of the inbound ones.

While creating the app we used machine learning and the newest technologies to ensure that the assessing of suspicious links and catching them are highly effective.

Automatic links assessment in the cloud

One of the undeniable advantages of WebDNA is that it works in the cloud computing so you don’t have to use your own machine for analysing all the websites linking to you. Also, it guarantees that the exploration of even very big sets of data will not be too demanding.

System is fully automatized so it’s easy to conduct analysis and automatically monitor even 200,000-300,000 backlinks without running the programme on your local resources.

You can use one of three modes of analysis:
– automatic: app assesses the newest links found coming from three external providers;

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– files upload: you can upload file with backlinks from the external sources, e.g. Google Webmaster Tools, Ahrefs, Moz, Majestic etc.

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– the form: copy the links from the test file or other source and paste them to the special form.

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When you set the analysis, WebDNA goes through each domain and URL address by using crawler and scores it with our original mechanism for data analysis. After collecting all the parameters needed for scoring, app decides on the quality of a website linking to you.

Effective tool for links assessment

Thanks to Sybilla algorithm, links assessment is highly effective and successful. Right now we’re measuring thirty-something parameters for each URL address. They give the basis for the quality assessment which is then sent to you.

Sybilla divides websites into three categories: negative, suspicious, positive.

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Website gets a negative status if it’s harmful. Link to your page on such a website can cause you troubles and lead to lowering your position in Google. In extreme cases it can even get you a ban. That’s why the link should be reported as unwanted in Google Disavow Tool.

Suspicious sites are exactly what they’re called – suspicious and so they should be manually checked by the user. We suggest to pay extra attention to those websites and analyse them very carefully. If a given URL can harm the profile of your website’s links, you can change the status for “negative”. If you decide that the link isn’t harmful, you can update it for “positive”.

Positive status is given to those websites which have enough features to rank them as trustworthy and of good quality. Positive websites will help you get higher in the rankings.

After analysing the links, WebDNA will recommend one of the three statuses but you can always manually change them, e.g. from suspicious to negative etc.

The simplest tool for backlinks assessment

The app lets you generate disavow file ready to be uploaded in Google. The file is prepared basing on all the URLs marked as negative, and it doesn’t matter if the website got this status automatically (system ranked it at such) or manually (you changed the status yourself). All the links marked as negative are included in the disavow list, which is available when you click “remove toxic links”.

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Sybilla is an original complex algorithm which takes into account the following parameters when assessing any HTML document:
– meta tags quality; for example, the length of tag title
– the structure of the HTML document and its quality
– the number and type of links on a given website
– the number of images in the document
– the distribution of links in each part of the website
– HTM2TXT ratio
– the amount of text found on the website
– loading time and the status code of the website
– domain authority
– the analysis of the website for malware and viruses

The system collects and calculates also some additional parameters needed for the correct analysis (a secret know-how of the creators). Those data are assessed and help to:
– evaluate the profile and the quality of links;
– make decisions whether it’s worth to keep the links on a given website;
– evaluate the links of your competition;
– search for the quality websites where your links could be placed.

We wanted to give you something light and easy to use. In our fast-paced world we need tools which do what they’re meant to do and aren’t too complex. That’s why WebDNA is probably the simplest tool for monitoring the links in the whole world (unlike some other available solutions)!

WebDNA limits the amount of data that you need to analyse without adding more difficult parameters.

WebDNA is made to make webmasters’ work easier by automating previously manual work of searching and visiting websites of low quality.

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So if you want to improve your visibility in Google or get your website out of the filter – WebDNA will be the solution just for you.

voyteck

 

Voytek Blazalek
Twitter: @blazalek
LinkedIn: blazalek

How to get your site’s inbound links file from Google

Incoming links to your site are one of the most common reasons for a site to be penalized or even banned by Google. In such case the first thing you should do is to download a list of links to your site from Google Webmasters Tools. Once you do it, you can prepare a list of toxic links you can disavow in order to bring you search engine traffic back to previous levels.

We’ll walk you through this step by step.

1. Log in Google Webmasters Tools and chose the site you need the file for. You should verify both www and non www addresses (www.webdna.io and webdna.io), since they are different things for Google.

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2. Under “Search Traffic” go to “Links to Your Site”.

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3. Click “More” under “Who links the most” list.

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4. Download “Click “Download more sample links” and chose CSV Format.

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Now, when you have the file with links, you can use it to create a “disavow file” – a list of backlinks you want Google to ignore. You can edit the file you have just downloaded, removing some links, that according to you are toxic, and then upload it using Google’s disavow links tool.

How to create a Google Webmaster Tools account and verify you site

Google Webmaster Tools is a free of charge service for people managing a website. It’s an online app in which we are helping the search engine expose our content better: upload sitemaps, remove any obstacles for Google bots to crawl your site.  Yes, it means doing part of Google’s job for Google. But since the search engine is so dominating,  everyone will gladly help it include his or her site in search results.

Recently one of important features of Google Webmaster Tools is downloading inbound links file, which can be used to disavow unwanted external links, that may cause Google penalty or even ban.

Here’s how to set up Google Webmaster Tools account.

  1. Sign in to your Google account on Google Webmaster Tools page.
  2. Enter your site’s address:
  3. Now you will need to verify the ownership of the site. Download a HTML file, and upload it to your site. Then click “Verify”. You’ll get an instant reply.
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  4. If you cannot upload the file, you can use one of four alternative methods:
    1. Add a meta tag to site’s home page:
    2. Sign in to your domain provider
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    3. Verify it via Google Analytics, inserting the asynchronous tracking code.google-analytics
    4. Using Google Tag Manager
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One of these methods should work. If you still have any problems, just comment below.